Art Director, Vital Performance

Posted: Aug 25, 2020

Company Overview:

Vital Proteins is an emerging, dynamic brand consisting of a team of passionate individuals who believe whole food based nutrition is essential for overall health, fitness and wellbeing. Our team is comprised of intelligent and innovative individuals who have grit, passion, and perseverance to achieve goals, who work collaboratively and with speed to ensure creativity, success, and global growth. Vital Proteins seeks to develop and support the right people, with the right chemistry, who continually ask questions, and in turn will develop and tactically execute good ideas. We are looking for individuals that can perform at a high level, and execute quickly and efficiently. Building a great company is our goal and finding high quality individuals is of the utmost importance to us. 

Role: 

The Art Director will be heading up design for our new brand, Vital Performance.  As a new division of the company, Vital Performance is our athlete-focused line that caters to performance athletes ranging from professional sports, triathletes, marathon runners, and athletes that require sustained energy and endurance. This role will require a self-starter who can take the reins and help build out a brand. Experience with sports advertising and marketing is preferred, with exceptional skills in creative development, typography, layout, and photography across a wide range of mediums. The Vital Performance branding has been initially defined but we need someone to take the lead in defining the overall look and feel of all marketing and advertising assets. This role is an opportunity to build out a sub-brand from the ground up with a high impact on its velocity in the market. This role will require conceptual mockups, product packaging, environmental graphics, trade show materials & signage, marketing collateral, apparel, advertising pieces, and leading & executing photoshoots. A strong creative mind and ability to self-manage are important in this role. The Art Director will report to the Senior Marketing Director, Vital Performance with a lateral relationship with the Vice President of Design of the Vital Proteins brand and will be based either out of the West Loop office in Chicago or remotely in Los Angeles.

What you will be responsible for:

  • Conceptualize and brainstorm new creative branding ideas for the sports performance line, Vital Performance
  • Ability to communicate ideas, full range of work, and work cross-departmentally
  • Develop and build out the Vital Performance brand, determine brand standards, and enforce those standards across marketing, advertising, and sales touchpoints
  • Design across a wide range of mediums including digital, print, environmental, apparel/swag, etc
  • Product packaging design across multiple mediums (labels, stickpacks, RTDs, etc)
  • Take designs from conceptual mockups through final production
  • Ability to work within and adhere to the requirements for supplements/nutritional products set forth by the FDA and our legal team
  • Desire to learn and explore new tools as they become available
  • Working with and sourcing (as needed) outside vendors (print, swag, apparel, etc)
  • Design and set up files for print
  • Planning and executing photoshoots
  • Ability to conceptualize, mock-up, and execute designs for tradeshows and events
  • Create presentation deck templates for use by the Vital Performance team
  • Must be able to manage your time and projects efficiently, comfortable with shifting priorities and project scopes 
  • Organized: in approach to design file, keeping art assets, design file libraries, preparing art for production

Who you are:

  • Bachelor's Degree in Graphic or Communication Design
  • 7 + years of graphic design experience 
  • Packaging experience preferred
  • Sports advertising or marketing experience preferred 
  • Experience in Consumer Packaged Goods (CPG) preferred
  • Experience with sports beverages, nutritional products or supplements preferred
  • Strong Print and Digital Designer
  • Expert in print production and preparing files for print
  • Previous Creative Agency Experience preferred
  • Strong Adobe Suite Skills (Illustrator & Photoshop)
  • Strong typography, layout, and photography skills
  • Experience with building brand standards
  • Team spirit + outgoing personality
  • Self-motivated & highly organized
  • Attention to detail and quality
  • Fearless about learning new skills
  • Ability to work in a fast-paced team-oriented environment
  • You must have the ability to read, write and understand English

More Information

Source: Behance


More Opportunities: